We make Marketing Directors and Managers look like heroes

Branding and Marketing Guides for Cannabis Professionals

What people say…

“As the co-founder of a small vertically integrated cannabis company, I have the privilege of wearing many hats professionally, some of which are outside of my core competencies. Prior to speaking with Matthew and Headstash I was unconsciously incompetent about marketing. I didn’t know what I didn’t know. Through Matthew’s patient tutelage, I am now consciously incompetent and we are working down the path towards conscious competence. His evidence based approach, deploying measurable, testable campaigns directed by sound strategy resonates with me. I highly recommend speaking with him.”

Carl Giannone, Co-Founder, Trade Roots

Empower your marketing management success.

From 1-person marketing departments to larger teams, we make Marketing Directors and Managers look like heroes. Headstash makes staff more effective and excited about their work. How to make swag and asset ordering easier, how to launch a new brand or enter new states, or how to win e-commerce. Where there is no Marketing Director, Headstash offers easy solutions to tap into executive level strategy and value. That’s results-driven strategy, experience, and IQ.

Fractional CMO and support services.

Drive strategic advantage.

Strengthen your brand.

Increase revenue.

Save money.

Brand success.

Our Services

Brand Strategy

Remove guesswork and connect deeply with the people who buy your products or services. Building a strong brand requires strategic advantage to win people over.

Marketing and Sales Department Structuring

Streamline and maximize. Team building aligns talent and skills with roles and responsibilities while making sure the team has the tools and structure they need to succeed.

Brand Identity

We’ve done it before and we’ll do it again. You and your team can skip the learning curve and costly mistakes that come with it.

Marketing Measurement Strategy

There’s only one way to know your marketing is making money and succeeding. A comprehensive measurement strategy increases decision making confidence.

Tech Stack Evaluation and Set Ups

Excellent marketing and sales technology is required for your team’s best success. Prevent overspending and choosing clunky solutions. Marketers excel best with the right tools and the best tools for your.

Marketing Operations Management

We’ve done it before and we’ll do it again. You and your team can skip the learning curve and costly mistakes that come with it.

Research and Product Development

Create products and brands that give people exactly what they want most. Great research and data empowers marketers, sales staff, and creatives to do their best work.

Go-to-market Strategy and Execution

We’ve done it before and we’ll do it again. You and your team can skip the learning curve and costly mistakes that come with it.

Business Development

We’ve done it before and we’ll do it again. You and your team can skip the learning curve and costly mistakes that come with it.

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